Blog & articles

13 min read

Sales enablement always returned more than anyone managed to prove. Good programs lift win rates, deal size, and retention. This piece shows the numbers, and how AI finally settles the argument by tying trained behaviour to closed deals.

12 min read

Why do trained teams revert to old habits under pressure? Discover the science behind the transfer problem and the four mechanisms that turn learning into lasting performance.

5 min read

AI has decoupled the work from the worker. A junior now produces what once signalled ten years of experience, and the old shortcut for reading capability no longer holds. Leading well means judging the work and the person as two separate questions.

13 mins

Personality tests describe who you think you are. Known By Name describes how others experience you. One sits in a drawer. The other shapes how far you go.

9 min read

How sales enablement agents use data to drive coaching workflows, identify skill gaps, and build personalised learning paths.

14 min read

Critical and creative thinking are the most in-demand skills in the workforce. They are also declining. Here is what the research says, what it looks like at work, and how to fight back.