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The five behaviours behind your reputation

Your reputation is not one thing. It is five behaviours working together. Reach, recall, resonance, reliability and regard. Each one shapes a different part of how people experience you at work. Open a tab to explore each R, then read the full page for the detail.

What decides regard

What professional Regard is, and why people seek out your judgment

Professional Regard is the esteem people hold for your judgment, expertise and standards. It is whether they seek your opinion on the things which matter and defer to it, regardless of your title. Being known and being valued are different.

Judgment
Judgment. People trust how you think, not only what you know.
Standards
Standards. You raise the quality of the work around you.
Weight
Weight. Your view moves decisions beyond your formal authority.
Regard is not seniority

Your opinion carries weight, or it carries none.

A junior voice people seek out has more regard than a senior one they tolerate.
Seniority is not Regard.
Regard is the weight your judgment carries.
Regard is the top of the framework. It is what the other four build toward... being valued for what you bring.
The regard gap

Where Regard shows up

You get invited to the meeting. The question is whether anyone wants your view once you are there. Plenty of people are present and unheard. Regard is the difference between a seat at the table and a voice at it.

The decision. A consequential call gets made. Your input is sought, or you hear about it after.
The hard problem. Something complex lands. People bring it to you, or route past you.
The disagreement. You hold a different view. It shifts the room, or it gets noted and ignored.
The recommendation. A client weighs your advice. They act on your judgment, or treat it as one option among many.
the other r's

Click through the other R's

faqs

Common questions about Regard

Is regard the same as seniority?
No. Seniority is your title. Regard is whether your judgment carries weight. A junior person whose view is sought has more regard than a senior one whose view is tolerated.
Can you have regard without being widely known?
Yes. Regard and reach are separate. Someone can be deeply valued by the few people who work with them while staying unknown more broadly. Pair the two and your influence grows.
Why do respected people still get ignored on decisions?
Because respect for effort is not the same as trust in judgment. People can value how hard you work while never seeking your view on the call itself.
How do you measure regard?
Through the Known By Name Index, a 360 assessment which scores judgment, standards, and the weight your view carries.
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